Turn your idea into reality.

The Start It Course Curriculum.

  • 2

    The COIN Canvas

    • Why we use a COIN Canvas

    • Start your own COIN Canvas here

    • Write your own Assumption Map

    • Reframing your business for COVID

  • 3

    Start with Who

    • The Who.

    • The Five Whys

    • Create Priority Cards

    • Write your own Empathy Map

  • 4

    The Customer Journey

    • How to draw toast. Or, how we can solve our biggest, most complicated problems.

    • How to create your customer journey.

  • 5

    Setting Milestones

    • Setting goals

  • 6

    Getting to Market

    • Marketing with Kathryn Apt, ex Marketing Director of Google, Twitter, Medium

    • Why a Digital Marketing Canvas

    • Start your own Digital Marketing Canvas here

    • 100 Days of Growth: hacks to grow your startup

  • 7

    Going Digital

    • Get your website right

    • Social Media 101: Safe = boring = unnoticed

    • How to set up a Facebook Pixel

    • Sorting your Analytics

  • 8

    Money and Things

    • Finances 101

    • When to speak with an accountant

    • How to price your product/service

    • Try this: Calculators and templates from BNZ

  • 9

    Raising Funds

    • What investors are looking for.

  • 10

    The Art of the Pitch

    • Write your elevator pitch here.

    • Air BnB First Pitch Case Study